FPS

Quake Live

Giochi da scaricare e giocare gratis grazie alla pubblicità e ad un client web-based; questa sembra essere la tendenza dei prossimi FPS multiplayer. Dopo gli annunci di EA a proposito di Battlefield Heroes e di GarageGames su Fallen Empire: Legions, ecco arrivare la notizia che id Software ha firmato un accordo con IGA Worldwide per quanto riguarda la pubblicità nel loro prossimo titolo: Quake Live, gioco che a detta degli autori manterrà la stessa formula di gioco che ha caratterizzato la serie.

 

Dal comunicato stampa di id Software:

Created by id Software as an all-new way to deliver the excitement and energy of first-person multiplayer action to a broader audience than ever before, QUAKE LIVE offers game players of all skill levels a totally free and easily accessible multiplayer game and community through a single website at quakelive.com. Every element of the experience, including friends lists and communication, sponsored events and tournaments, matchmaking, stats tracking, and even the game itself is accessed and delivered free of charge through the web browser. Integrated with IGA’s proprietary SDK, QUAKE LIVE will offer companies and agencies fresh opportunities to dynamically-target brands to audiences within a broadly accessible version of one of the world’s premiere game franchises, while also offering gamers a totally free premium game, fun events and a vibrant, active community of other players…

…IGA predicts more progressive game publishers like id will create what the company has coined “freemium,” or free-to-play premium games based on their most popular titles in order to attract new audiences and open new revenue advertising revenue streams. A recent eMarketer forecast estimated the current video game advertising market to exceed $502MM and is expected to grow 23 percent year-over-year over the next five years.

Share on Facebook

© 2008 The Videogamer.